Caroline Wiencken · Head of Pay, Flatpay
Grow Pay. Protect simplicity.
You've made payments simpler, fairer and more affordable. I bring the product leadership to scale that, fewer processes, faster decisions, more merchant value.
01 · How I would meet Flatpay
- 01
Start with your goals
Understand what Flatpay wants to achieve with Pay, and what currently blocks it, before deciding what to build.
- 02
Build a decision engine
Create the shared goals, evidence and guardrails that let every team make fast, good decisions, so great judgement scales beyond any one person.
- 03
Keep it learning
Feed merchant insight back into the engine every week, so decisions get sharper as Pay grows.
02 · What this approach has delivered
+30%
search to basket
Aceve: improved search while focusing on what customers actually needed.
3 months → 0
dev time on supplier activation
Aceve: removed 1.5 FTE of development cost, in parallel.
≈55% / 70%
lower churn / less bad debt
Ageras: plus 65% higher conversion across 6 markets.
“All in all, you have exceeded all expectations in the last 5 months.”